Main Street Metrics
Real-time insight for stronger main streets
Main Street Metrics is an intelligent data platform to equips communities with the tools they need to track main street performance, measure impact, make confident, evidence-based decisions, and advocate more effectively.
Whether you're a municipality, BIA, or economic development team, Main Street Metrics helps you understand and quantify what’s happening on your main street—and what to do next.

Why Main Street Metrics Matters
Main streets are where local economies come to life—but too often, decisions rely on anecdotes or outdated data. Main Street Metrics changes that.
By providing clear, real-time insights, this platform helps communities:
- Target investment where it counts
- Measure the impact of events, construction, or programs
- Support advocacy with credible data
- Align planning, marketing, and public realm decisions with what the numbers say

What’s Included
Main Street Metrics includes a growing suite of tools and services, each tailored to help communities move from insight to action: